As Global Marketing Director at Tata Communications, I align ABM, industry intelligence, and CIO conversations with business KPIs that show up on the P&L. Across 5 regions and the top 100 enterprise accounts.
Brand building without revenue accountability is decoration. Every programme I run is measured against business KPIs, not vanity metrics. ABM, demand gen, industry marketing. All of it ties back to the number the CEO cares about.
CIOs aren't looking for products. They're looking to solve real business problems: reducing latency for global operations, securing hybrid infrastructure, enabling AI at scale. Your campaigns should map directly to the use cases the CIO is already trying to solve based on the business demands they face. When you do that, you're not selling. You're becoming part of their solution.
I build AI-powered systems to automate account intelligence, content syndication, and lead enrichment at scale. But the strategic narrative, the story that moves a Fortune 500 CIO, that's still human craft.
The room went quiet. Over 50% of LinkedIn posts are now AI-written, and the platforms are learning. The brands that win aren't the ones that automate the most. They're the ones that are the most intentionally human.
In the good old days, everyone loved the hub-and-spoke model for everything, even their network architecture. It was easy to understand. Until cloud apps made it the bottleneck nobody saw coming.
Walked the AI Summit in Delhi with a friend who's spent 20 years in education and skill development. The summit had brilliant conversations about AI infrastructure. But not enough about human readiness.
Awards earned in the field. Credentials built through governance, not just marketing decks.
Recognized by Economic Times Edge (Times Group) for driving innovation in enterprise technology marketing.
Certified by IICA, Ministry of Corporate Affairs, Government of India. Board-ready governance credential.
Active member of global leadership councils driving best practices in enterprise marketing and sales alignment.
Built RADAR, an AI engine that automates account intelligence, contact enrichment, and weekly strategic briefs across top enterprise accounts. At machine speed.
Leading ABM, top 100 enterprise accounts, and industry marketing across 5 global regions. Built RADAR, an AI-powered account intelligence engine that changed how we approach B2B engagements. Spending real time with CIOs and aligning marketing to what actually matters to them.
Led consumer insights for VAS, Mobile Internet Data (2G/3G), and DSL. Drove One Airtel marketing integration across verticals.
Managed business operations and retail marketing strategy during India's retail expansion phase.
Wireless data services product management and solution design at the intersection of technology and business strategy.
The foundation: engineering rigor meets global trade and business strategy.
Governance-ready. Panel-tested. And always looking to give back to the next generation of marketing leaders.
Certified Independent Director (IICA, Ministry of Corporate Affairs). I bring 20+ years of cross-functional enterprise experience in marketing, technology, and business strategy to board-level governance and strategic oversight.
Panelist at TLF 5G+ (New Delhi, 2026) on enterprise 5G applications. Regular speaker on ABM strategy, CIO marketing, and AI-powered demand generation at industry forums across India and globally.